Commercial Growth Advisory
UK  ·  Ireland  ·  International

Your Commercial Right Hand for Retail Growth

A private advisory practice for founder-led beauty and wellness brands building considered, durable retail businesses — from first listing to international scale.

Take the Retail Growth Assessment
Premium retail environment
Claudia, founder of Gocoul Consultancy, at Walgreens Boots Alliance

Trusted by founder-led brands


REHAB. plusOne Spotlight Oral Care KASH Beauty Nanit ROH glow for it NAK Hair

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Years Experience

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Brands Supported

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Retail Partners

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Markets Supported

Philosophy

Four beliefs that shape every engagement

Not a methodology. A way of working — selective, direct and built on relationships that outlast any single listing.

01

Growth should be intentional

Every listing, every market, every partner is a deliberate choice — chosen for where the brand is going, not for the size of the opportunity.

02

Retail is about relationships

Buyers back people before products. Trust, built patiently and honoured consistently, is the real commercial asset.

03

There is enough glitter to go around

An abundant industry is a healthier one. Generosity with knowledge and contacts compounds — for everyone.

04

The way you do anything is the way you do everything

Standards are not situational. The detail in a forecast is the same detail a buyer feels in a launch.

Selected Work

Brands built to hold their shelf

REHAB. product range

Haircare · UK

The number one fastest-growing beauty brand in the UK

National listings secured and scaled across grocery and pharmacy, with a launch cadence built to protect margin.

REHAB.

plusOne Imagery to come

Sexual Wellness · UK

A category-defining UK retail market entry

Positioning, buyer strategy and range architecture for a first move into national bricks-and-mortar retail.

plusOne

Spotlight Oral Care activation at Boots

Oral Care · Ireland

The number one whitening brand in Boots Ireland

Range rationalisation and in-store activation that turned a challenger into the category leader.

Spotlight Oral Care

Vanessa Creaven

In Their Words

“Claudia is the person I call before I make a decision, not after. She understands retail from the buyer’s side of the table, and she is honest with you even when it is not the answer you were hoping for.”

Vanessa Creaven

CEO & Co-Founder, Spotlight Oral Care

The Retail Growth Assessment

Find out where your retail growth actually stands

A short, structured diagnostic. Ten minutes, no call required. You’ll receive a considered read on your readiness and the right next step — whether that is with us or not.

Take the Retail Growth Assessment

The Note

Retail thinking, once a month

Buyer conversations, category shifts and the commercial detail behind the brands doing it well. Written for founders, never for volume.

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