Commercial strategy
A clear, prioritised plan for where to grow — and where not to. Turning ambition into a roadmap you can act on.
Services
We provide strategic commercial leadership, retail expertise and embedded support that helps ambitious brands scale sustainably. The emphasis is on transformation and results — the commercial foundations required for successful retail growth.
We are not a broker, an agency or an introductions business. We help founders navigate growth with clarity, confidence and commercial discipline.
Where we help
A clear, prioritised plan for where to grow — and where not to. Turning ambition into a roadmap you can act on.
Getting the brand, margins and operations ready to hold their place on a national shelf — before you pitch.
Forecasting, range architecture and a launch cadence built to protect margin as you scale.
Opening the right doors and managing the relationships that follow — from first buyer meeting to long-term account growth.
A considered approach to new channels and categories — chosen for where the brand is going, not the size of the opportunity.
Taking a brand beyond its home market — the right partners, the right sequencing, the right commercial terms.
Senior commercial firepower without a full-time hire — embedded alongside your team when it matters most.
A trusted sounding board for the big decisions — the second opinion founders keep coming back for.
We don’t work with everyone. We work with brands that are serious about growth — and we treat every one of them as if it were our own.
How it works
A short, structured diagnostic to see where your business stands — and the most appropriate next step.
If it looks like a strong fit, you apply — and Claudia reviews every application personally. No calendar booking.
We work alongside you as a commercial right hand — strategy, retailer relationships and execution.
Start here
2 minutes · No calendar booking · Reviewed personally